Exhibitor Profile – Advanced

Advanced brings smart, scalable fire safety solutions to NFPA Conference & Expo 2025 featuring the latest products such as Axis AX  

Stand – 1631
Website – advancedco.com

Returning to NFPA Conference & Expo for the first time in several years, Advanced will be showcasing its versatile Axis AX system at Booth #1631 in Las Vegas from 16–18 June 2025. Now fully UL 864 10th Edition listed, Axis AX is already trusted in high-rise buildings, public infrastructure, commercial developments and historic properties across North America. 

Designed with flexibility in mind, Axis AX delivers proven performance across a wide range of applications, from small single-loop systems to complex sites requiring voice evacuation, HVAC integration or distributed command centres. 

At the Advanced stand, visitors will see how the system scales to meet site-specific needs. For compact retail or warehouse units, the AX-CTL-1C panel offers a clean, simple solution. Mid-sized buildings like schools or apartment blocks are well served by CTL panels with multiple SLC or NAC circuits, while large or complex projects can benefit from fully customisable command centres featuring DynamixSmoke damper control, audio/telephone modules and LED annunciators. 

One of the system’s standout strengths is its distributed architecture. Capable of networking up to 200 panels, Axis AX reduces installation time, cost and complexity by eliminating long cable runs and allowing for decentralised control. All panels contribute to a single, unified system view, simplifying both commissioning and ongoing maintenance. 

The Axis AX software platform is known for its ease of use, helping installers get up and running quickly. In one recent example, a system integrator in New York reported that a new technician was confidently using the software after just 10 minutes of introduction. The intuitive setup, combined with Axis AX’s robust performance and compliance with local codes, makes it a reliable choice for projects from New York to Las Vegas. 

Audio and voice functionality are also central to the system’s appeal. The PerfectSync feature ensures intelligibility across large sites by delivering fully synchronised messages, while integrated telephone modules enable zone-specific control and seamless communication during emergency events. 

This year’s show also highlights the continued success of Advanced’s exclusive partnership with Harding, which provides US and Canadian customers with local sales, service and technical support. Together, Advanced and Harding are working to deliver more responsive customer experiences and develop regional solutions that anticipate emerging demands, including cloud-based monitoring, sustainability features and smarter BMS integration. 

About Advanced 

Advanced is a world-leading fire equipment manufacturer committed to delivering trusted, compliant fire safety solutions with proven performance and exceptional ease of use. Manufactured in the UK and installed in over 80 countries, Advanced products are relied upon in buildings where safety is paramount, from hospitals and schools to high-rise towers and public infrastructure. 

Established in 1999, Advanced is part of Halma plc, a global group of life-saving technology companies working to create a safer, cleaner, healthier future for everyone, every day. 

Visit Advanced at Booth #1631 to explore the Axis AX system and learn how smarter fire protection can simplify your next project. 

About Fire Buyer

International Fire Buyer is the leading authority in global passive and active fire content, delivering expert news, in-depth articles, exclusive interviews, and industry insights across print, digital, and event platforms. Published 10 times a year, the magazine is a trusted resource for professionals seeking updates and analysis on the latest developments in the fire sector.

To submit an article, or for sponsorship opportunities, please contact our team below.

Chris Lingham image - Fire Buyer

Chris Lingham

Group Sales Manager

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Afua Akoto

Marketing Manager

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