The Fire Buyer Live Series is proud to welcome Justin McNamara, Director Marketing UK & Ireland at Securiton AG, who delivered an in-depth session on advanced fire protection for data centres.
With data centres now forming the backbone of digital life, resilience is critical. Yet fire remains one of the leading causes of downtime, responsible for more than 20 per cent of outages worldwide. Each minute of disruption can cost thousands, making reliable detection and early intervention vital.
Drawing on Securiton’s extensive global experience across more than 100 data centre projects, Justin will provide a practical overview of the latest detection technologies and design strategies. The session will highlight how aspirating smoke detection (ASD) achieves unrivalled sensitivity in high-airflow environments, offering early warnings that prevent costly interruptions. It will also address the growing risks posed by lithium-ion battery storage and explain how combining ASD with gas sensors can mitigate the threat of thermal runaway.
Beyond technical solutions, Justin will explore how open-protocol systems enable operators to remain compliant with differing international regulations and ensure integration across multiple technologies. Real-world examples from major operators including Microsoft, Amazon, Google and Alibaba will illustrate the importance of robust, scalable fire protection strategies.
This session is essential for data centre operators, consultants, fire safety professionals and system integrators seeking to strengthen resilience and adopt best practice in fire detection and protection.



